Bhangra Boogie Cup Fortnite Campaign – Sony Music India partners with Epic Games featuring new music of famed rapper Raftaar

Epic Games and Sony Music India have recently proclaimed a new partnership introducing music from a renowned Indian rapper, lyricist, and composer, Raftaar. This music track is set to feature in Fortnite’s latest campaign “Bhangra Boogie Cup Fortnite Campaign”. It is an in-game competition that aims for the Indian mobile gaming community. The song is introduced in Chapter 2, Season 5 of the competition.

The “Bhangra Boogie Cup Fortnite Campaign” launched on December 20, is the first collaboration between Fortnite and Indian artists. Raftaar’s original soundtrack named “Click Pow Get Down” is geared up for wide release on December 29 by Sony Music India. The winners of the Bhangra Boogie Cup will be able to unlock this track as a reward. Additionally, gamers can buy the new song track in Fortnite in-game item shop from December 30.

Bhangra Boogie Cup Fortnite Campaign - Sony Music India partners with Epic Games featuring new music of famed rapper Raftaar

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About the song | Bhangra Boogie Cup Fortnite Campaign

Raftaar’s new track “Click Pow Get Down” is a lively, upbeat song that will fill you up with dynamic, vibrant energy and a positive vibe. Raftaar is recognized for his hit rap songs and lyrics. He received Best Urban Song winner title for the song “Swag Mera Desi” in 2013. His struggle has steered him into being a famed rapper, composer, lyricist, and television personality for his extensive contribution to Indian Hip-Hop and rap music.

Bhangra Boogie Cup Fortnite Campaign - Sony Music India partners with Epic Games featuring new music of famed rapper Raftaar

About his collaboration with Epic Games, he seemed pretty excited and added saying, “I can’t wait to present the track to Indian gamers and partnering with Epic Games is a great way to wind 2020 up”. “I hope to make an impact with the song that has been created keeping the spirit of Fortnite in mind!”, says Raftaar.

 

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Well, this being the first rare partnership between Indian Artist and Fortnite, you might have many expectations. Ergo gamers, what are you waiting for? Engross yourselves into Bhangra Boogie Cup competition and get ready to groove on the new music.

Stay tuned for more such happening news!

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Supriya Chopra
Supriya Chopra
A lover of designing, coding, doodling, watching movies & series, reading, and a li'l bit of teaching as well. A wallflower in nature but a keen observer and listener.

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