Riser House Records Expands Team with Three New Signings

Drunk Me Milestone: Examining Tenpenny’s RIAA Gold Certification

Mitchell Tenpenny’s recent RIAA Gold certification for his breakout single “Drunk Me” marks a significant milestone in his career trajectory. The track, which debuted in the Top 15, has surpassed 500,000 units of downloads and streams in the U.S., solidifying its commercial success. This achievement not only highlights Tenpenny’s songwriting prowess and vocal talent but also underscores the crucial role of Riser House Entertainment in nurturing his musical growth and propelling him towards mainstream recognition.

For a new artist, achieving Gold certification is a rare feat. It signifies widespread appeal and lasting impact within the industry. The RIAA Gold certification for “Drunk Me” positions Tenpenny as a force to be reckoned with in the country music scene, opening doors to wider opportunities and collaborations.

Riser House’s Artist Development: Cultivating Commercial Success

Riser House Entertainment’s commitment to artist development has been instrumental in Tenpenny’s success. The label, known for its personalized approach and unwavering support, provides artists with the resources and guidance needed to navigate the complexities of the music industry.

Tenpenny’s journey with Riser House began with their belief in his raw talent and potential. The label provided him with a platform to showcase his songwriting abilities, connecting him with producers and collaborators who helped shape his sound. Riser House’s dedication to fostering a creative environment where artists can experiment and evolve has been key to Tenpenny’s artistic growth.

Strategic Marketing and Promotion

Beyond creative development, Riser House has implemented strategic marketing and promotional campaigns that have amplified Tenpenny’s reach. Leveraging social media platforms and digital marketing strategies, they have successfully built a dedicated fanbase for the artist. The label’s focus on targeted advertising and strategic partnerships has ensured that Tenpenny’s music reaches the right audience.

Upcoming Album and Fan Engagement: Riding the Momentum

With the success of “Drunk Me” serving as a springboard, anticipation is building for Tenpenny’s upcoming full-length album. This debut release under the Riser House/Columbia Nashville banner is expected to solidify his position as a rising star in country music.

Riser House is likely to leverage the momentum of “Drunk Me” to connect with fans and generate pre-release buzz for the album. Utilizing their established social media presence and fan engagement strategies, they will likely create exclusive content, behind-the-scenes glimpses, and interactive experiences to build excitement for the new music.

The label may also explore opportunities for Tenpenny to perform at high-profile events and festivals, capitalizing on the current wave of positive attention surrounding his career.

Industry Movement and Talent Acquisition

BBR Music Group’s Promotions: Strategic Moves Within the Label

BBR Music Group’s recent promotion of Ashley Wojcinski to Promotion Coordinator for Broken Bow Records, Stoney Creek Records, and Wheelhouse Records highlights a strategic shift within the company. This move underscores BBR Music Group’s commitment to nurturing talent from within and investing in the growth of its employees.

Wojcinski’s previous experience in promotion at both local radio stations in Buffalo, New York, and Nashville, along with her understanding of the BBR Music Group business model, makes her a valuable asset in this new role. Her expertise will be instrumental in driving the success of the label’s artists and expanding their reach within the music industry.

Madison Entertainment’s Expansion: Strengthening Their Talent Acquisition Strategy

Madison Entertainment’s additions of Jonathan Wayland and Phil Benito as Senior Talent Buyers demonstrate their commitment to expanding their reach and strengthening their talent acquisition strategy. The company’s expansion into new markets, particularly in the Southeast, signifies their ambition to become a leading force in the live music industry.

Wayland’s extensive experience in talent buying for high-profile festivals like Firefly Music Festival and BottleRock Festival brings valuable expertise to Madison Entertainment. His proven track record of identifying and booking emerging talent will be crucial in shaping the lineup for Madison Entertainment’s events.

Benito’s deep understanding of the Florida market and his history of curating successful events like Gasparilla Music Festival and Tampa Bay Margarita Fest adds another dimension to Madison Entertainment’s talent acquisition strategy. His regional expertise will be invaluable in connecting the company with local artists and securing bookings for events across the Southeast.

The Importance of Talent Buyers: Connecting Artists with Audiences

Talent buyers play a pivotal role in shaping the music landscape by connecting artists with audiences and facilitating live music experiences. They are responsible for scouting emerging talent, negotiating contracts, and curating lineups for festivals, concerts, and other events.

Talent buyers possess a keen ear for discovering promising artists and a deep understanding of audience preferences. They act as gatekeepers, determining which artists will have the opportunity to perform in front of wider audiences. Their decisions can significantly impact an artist’s career trajectory, providing exposure and opportunities for growth.

In today’s competitive music industry, talent buyers are more important than ever. They serve as crucial bridges between artists and fans, ensuring that music continues to thrive and connect with audiences on a personal level.