Mom Mentality: 5 Keys to Business Success

Making the Transition: Factors Influencing the Decision to Pivot

As a mompreneur, making the transition to a new role can be daunting, especially when it comes to pivoting your business. For Joy Michelle, a photographer turned YouTuber and business coach, the decision to pivot away from wedding photography after becoming a mom was influenced by several factors. In an interview, Joy shared her experience and insights on making the transition and how it has impacted her business.

Lessons from a Seasoned Mompreneur

One of the key factors influencing the decision to pivot was the desire for freedom and flexibility in business. As a mom, Joy wanted to be able to spend more time with her family and have the flexibility to make choices that aligned with her personal values. She shares, “That freedom piece for me of why I started a business became less of the original reason of ‘let’s not commute every day into work’ and became one level deeper to ‘let’s be home more’.”

Another important factor was the desire to prioritize family and business, learning to wear multiple hats well. Joy emphasizes the importance of being present in both roles, “I always want to be super present and wear ‘all the hats’ well, but I can’t always, and although I really try to be gracious with myself in that, it can be tough at times.”

Applying Mom Mentality to Business

Bringing a Sense of Urgency and Focus to Business

As a mom, Joy has learned the importance of bringing a sense of urgency and focus to business. She shares, “When I was expecting, I was hyper-focused on my business (almost like nesting). I was like: let’s get a course out, let’s do this, let’s do that. It fueled me.” This sense of urgency and focus has been instrumental in driving her business success.

Embracing Change and Disruption in Business and Motherhood

Another important lesson Joy has learned is the importance of embracing change and disruption in both business and motherhood. She emphasizes, “Change is a good thing. In Silicon Valley, we call this ‘disruption,’ and it’s what keeps us innovating and moving forward in business.”

This ability to adapt to change has been instrumental in Joy’s business success. She shares, “This book has really guided me with insights and best practices for building teams. The most important thing we can do to drive growth at this stage of our company’s evolution is to learn how to effectively work together.”

By embracing change and disruption, Joy has been able to pivot her business and find success as a mompreneur. Her experience serves as a valuable lesson for other moms in business, highlighting the importance of being open to change and adaptation.

Expert Analysis and Insights

According to experts, one of the key factors in driving business success is the ability to adapt to change. As Venky Balasubramanian, co-founder and CEO of Plivo, notes, “Change is something that is constantly needed in any business, and this book provides a practical eight-step process for managing change with positive results.”

Another important factor is the ability to focus on the wildly important, as outlined in the book “This book describes the philosophy that was used to transform Washington, D.C., into the vibrant city it is today and what is also our philosophy at Phone2Action. It outlines four disciplines to achieve company success, including focusing on the wildly important (e.g., focusing on less in order to accomplish more) and keeping a scoreboard (letting people know how they are performing on an ongoing basis).”

By applying these principles, business owners can drive growth and success, even in the face of change and disruption. As Eric Palm, CEO of Fuzzy Pet Health, notes, “The most important thing we can do to drive growth at this stage of our company’s evolution is to learn how to effectively work together.”